Here's Pravda slightly missing the twinkle in the eye of Fossil Fool's Day, and namechecking Art Not Oil in passing:

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Environmental activists urge to rename April Fools Day04/01/2008          Environmental activists want to turn April Fools Day into Fossil Fools Day. They claim that there isn’t much to laugh at.    Rising Tide UK, a grassroots network dedicated to building a movement for climate justice, is trying to attract more attention to the problem of root causes of climate change by renaming the day of laughter.

The group is going to launch a “100-actions" campaign across the world to point out the role that fossil fuels play in climate change. The aim is the transition to a non-carbon society, localization of energy, food, and economic systems for future.

In 2006, Rising Tide UK's activities included: actions in solidarity with the Shell to Sea campaign in County Mayo, Ireland; a campaign and counter exhibition called Art Not Oil, dedicated to ending oil companies' sponsorship of the arts; helping to organize the Camp for Climate Action held outside Drax power station in Yorkshire; and supporting a direct action campaign against the massive South Wales Gas Pipeline project.

Rising Tide gives workshops and talks on climate change, supplies educational materials, and also encourages support for non-violent direct action against climate change.

http://english.pravda.ru/news/science/01-04-2008/104748-April_day-0
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For a complete round-up, see www.fossilfoolsday.org